Instagram hit twenty thousand followers this week. I don't understand the algorithm. I don't understand social media. I just post photos of food with captions that are basically stream-of-consciousness ramblings about my grandmother and smokers and the Brewers. But apparently that's what people want — a regular dude making food and talking about it like a human being instead of a lifestyle brand.
A food media company reached out via DM — they do short-form video content for YouTube and asked if I'd be interested in doing a "day in the life" video at the brewery. I said I'd think about it, which means I said yes in my head but need to process the fact that someone wants to film me making beer. Who wants to watch me make beer? Apparently people. The world is strange.
At the brewery, Day Off — the hazy IPA — went on the board. Response: enthusiastic. The craft beer crowd that wasn't sure about Forest Floor or Bay View Bloom? They showed up for this one. The IPA drinkers. The hop heads. The guys with the tasting notebooks. Day Off moved more pints in its first week than any of my other beers. Marcus said, "See? Sometimes you make what people want, not what you want." I said, "Sometimes those are the same thing." He said, "Sometimes they're not. Learn the difference." Marcus is always teaching me, even when he pretends he's not.
Made a summer cookout dinner for one this week that felt special: grilled New York strip (reverse-seared — low in the oven first, then blasted on the cast iron for a crust), loaded baked potato, and grilled corn with the butter-paprika-dill treatment that's become my signature move. Ate it on the balcony at sunset with a Day Off IPA. The steak was perfect — edge-to-edge medium-rare with a mahogany crust. The corn was smoky-sweet. The potato was everything a potato should be.
Sometimes cooking for one feels lonely. But tonight it felt like enough. Like I was both the chef and the guest of honor, and the meal was exactly what I deserved after a week of hard work and weird social media numbers and the ongoing confusion of being twenty-two and accidentally building something.
The steak and the corn were the headliners that night, but honestly? The loaded potato was the soul of the whole meal — the thing that made it feel like a real dinner instead of just food on a plate. I’ve been riffing on that idea ever since, and slow-cooker cheesy potatoes scratch exactly that same itch: rich, comforting, zero drama, and they make you feel like you deserve to sit down and eat well. Which, after a week of weird social media numbers and Marcus dropping wisdom between pint pours, I did.
Slow-Cooker Cheesy Potatoes
Prep Time: 15 min | Cook Time: 4 hrs | Total Time: 4 hrs 15 min | Servings: 8
Ingredients
- 1 bag (30 oz) frozen diced hash brown potatoes, thawed
- 1 can (10.5 oz) condensed cream of chicken soup
- 2 cups shredded sharp cheddar cheese, divided
- 1 cup sour cream
- 1/2 cup butter, melted
- 1/2 cup diced yellow onion
- 1/2 teaspoon garlic powder
- 1/2 teaspoon salt
- 1/4 teaspoon black pepper
- 2 tablespoons fresh chives, chopped (for topping)
- 4 strips cooked bacon, crumbled (optional, for topping)
Instructions
- Combine the base. In a large bowl, stir together the thawed hash browns, cream of chicken soup, sour cream, melted butter, diced onion, garlic powder, salt, and pepper until evenly mixed.
- Add cheese. Fold in 1 1/2 cups of the shredded cheddar, reserving the remaining 1/2 cup for topping.
- Load the slow cooker. Lightly coat the inside of a 6-quart slow cooker with nonstick spray. Pour in the potato mixture and spread it into an even layer.
- Cook low and slow. Cover and cook on LOW for 4 to 4 1/2 hours, or on HIGH for 2 to 2 1/2 hours, until the potatoes are tender and the edges are slightly golden.
- Finish with cheese. Sprinkle the reserved 1/2 cup cheddar over the top during the last 15 minutes of cooking. Replace the lid and let it melt completely.
- Top and serve. Scatter the crumbled bacon and fresh chives over the top just before serving. Dish it up straight from the slow cooker.
Nutrition (per serving)
Calories: 370 | Protein: 10g | Fat: 24g | Carbs: 28g | Fiber: 2g | Sodium: 620mg
About the cook who shared this
Jake Kowalski
Week 167 of Jake’s 30-year story
· Milwaukee, Wisconsin
Jake is a twenty-nine-year-old brewery worker, newlywed, and proud Polish-American from Milwaukee's Bay View neighborhood. He didn't start cooking until his grandmother Babcia Helen passed away and left behind a stack of grease-stained recipe cards. Now he makes pierogi from scratch, smokes meats on a balcony smoker his landlord pretends not to notice, and writes for guys who want to cook good food but don't know a roux from a rub.